I’m a big fan of SEO web publishing and have developed over 30 sites that drive pure margin to my bottom line. It’s refreshing as a pay per click professional to have SEO margins of nearly 100 percent in my personal portfolio of websites. I’m also a big fan of the eBay Partner Network. I’ve […]
ContinueEmployee Performance Review Tips
When it comes to the pay per click search engine marketing career path, it’s simply not enough to do great work. You need to do great work and get recognized. How can you get recognized? It’s all about dressing up for your job and creating the right search marketing perception. Now, what’s one of the […]
ContinueHuge Search Marketing Spenders
The corporate world of pay per click search engine marketing is very exciting. One of the reasons it’s so exciting is the budgets are unreal. When you’re managing the kind of money I am, there’s always a reason to be excited (and on your toes). I often get the question, "Ian, how much money do […]
ContinueYahoo Microsoft Search Alliance Whitepaper
At the beginning of August, I shared my tips on preparing for the Yahoo Microsoft Search Alliance. Now that September is here, it’s really crunch time! I just got back from Maui and am really lucky I’m all rested up because we’re in the 11th hour here, the Search Alliance is upon us! With very […]
ContinuePPC Ian Visits Maui
Pay per click can be a crazy career at times. Why? Just think of it as the NYSE trading floor, only it’s open 24 hours a day, 7 days per week. That’s also part of what makes it so much fun in my opinion! At the same time, it’s imperative to take vacations and recharge. […]
ContinueMy Best Month On Commission Junction
I’m a big fan of passive income. I’m also a big fan of SEO. Put the two together and I have built a network of information sites that drive passive income from affiliate programs. Historically, my main methods of monetization have been Google AdSense and the eBay Partner Network. However, I set the goal in […]
ContinueI Own Shares In Inflection.com
If you’ve been reading PPC Ian for a while, you know I’m a tremendous fan of stock options. One of the huge advantages to the corporate online marketing career path (as opposed to affiliate marketing) is the ability to accumulate stock in leading privately held companies that later have the opportunity for major liquidity events. […]
ContinuePay Per Click Persistence
Over the last few months, my wife and I have been running a lot of great races! The first one was back in May, the 5K San Carlos Fun Run. One week ago, I’m pleased to announce that I ran my first 10K race, the San Mateo Bay Vista Run. You can see some pictures […]
ContinueOptimization Beyond Bidding Whitepaper
I’m a huge fan of whitepapers! In fact, I just wrote a FREE 12 page whitepaper all about buying SEM software. It actually took me nearly an entire day to write, edit, and publish that whitepaper so I have a ton of respect for anyone writing great PPC whitepapers. Today, I’m excited to share with […]
ContinueGoogle Is Advertising On Yahoo!
I was absolutely shocked to see Google advertise on the last Superbowl. Recently, I saw something that shocked me even more. I really can’t believe it! Google is advertising on Yahoo Search Marketing. I’ve got the screen shots below to prove it, just read on! Google Shows Up On "Mortgage Rates" On Yahoo! The other […]
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