One of the really popular posts here on PPC Ian is my post about Six Essential PPC Campaign Checks. These checks are great and make sense any day of the week. However, let’s say it’s the weekend and you’re super busy. Let’s say you don’t have a lot of time for paid search. That’s ok, but there are still some essential checks you just need to do, even if you are on a tight schedule. As such, when I got the opportunity to guest post today on the PPC Associates Blog, I wrote a post about Four Essential Weekend Campaign Checks. I highly recommend checking it out. I’m passionate about the checks, especially the part about Protecting Your Brand Keywords (link hijacking tends to ramp up on weekends). I want to take this opportunity to sincerely thank David, Hillary, and the entire PPC Associates team for the opportunity to guest post on their awesome blog. If you’re looking for a PPC Agency, I highly recommend contacting PPC Associates. They are awesome!
Update: Hillary from PPC Associates just informed me that my guest post made it to Marketing Day for May, 24 on Marketing Land. You can check it out here – just scroll down to the “Search Marketing” section. Sweet!
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Way to go for making it to marketing day on Marketing . And great article regarding checks and you are right, the hijackers do their worst on the weekends. Great group of checks.
PPC Ian says
Thanks so much, Shane, really appreciate it!