PPC Ian

PPC Ian

Dividend Investing For Everyone

  • Home
  • About PPC Ian
  • My Dividend Stock Portfolio
  • Sin Stock Investing Guide
  • Stock Analysis Worksheet
  • Yield On Cost Worksheet
You are here: Home / Archives for pay per click jobs

Pay Per Click Jobs Are Changing

By PPC Ian Leave a Comment Feb 19 12

I’ve been in the corporate world of pay per click search engine marketing since 2004. Back in those days, things were quite different. There was no SEM automation, no AdWords editor, and SEM overall was quite manual. In fact, back in those days it took new search marketing employees at least a month or so to start adding serious value to their employer. These days, however, things have advanced so much. New employees are adding value almost instantly and the leverage in our industry has advanced tremendously. As a result, PPC jobs are changing.

They’re changing in two main ways. First and foremost, advanced analytics, bidding, and testing are becoming mandatory. Second, it’s absolutely imperative these days to go beyond PPC and add value in other areas such as SEO, social media, and email marketing. Today, I’m going to share some quick win tips to embrace these exciting changes.

Tip 1: It’s All About SEM Automation

Change Ahead

I’ve talked about this point quite a bit here on PPC Ian so I’m going to keep my first tip relatively short. It’s important these days to bid more effectively than ever, take your analytics to the next level, and manage your campaigns with precision. Why? Back in 2004, the lack of competition created a scenario of somewhat easy money. These days, you not only have to fight to win the PPC game, but you need to prove to yourself, your team, and your company that you’re doing everything possible to optimize your PPC program to the highest possible degree.

How do you accomplish this? Easy! It’s all about getting the right systems and technologies in place. Want to learn about making the best possible purchase decisions for your SEM platforms? Check out my SEM automation buyer’s guide whitepaper. It’s automation like this that will free up your time to diversify your skillset into other areas such as SEO, social media, and email marketing.

Tip 2: Become An Affiliate Marketer, Today!

I wrote about this topic when I first launched PPC Ian with a post titled moonlighting will accelerate your SEM career. I’m more confident in this philosophy than ever. To be successful in affiliate marketing, you must be an incredibly savvy marketer. You must challenge your intelligence, test wild new strategies, and push the boundaries on online marketing. Simply put, affiliate marketing is the education of a lifetime. The education I have gained from my blogging and portfolio of over 80 SEO websites has been truly invaluable. I’ve been able to take this education back to the corporate environment and perfect PPC operations while taking on major responsibilities within other areas of online marketing.

So, how can you get started? I took the affiliate plunge back in 2007. I basically started from scratch and learned as I went. In this day and age, I’m a huge believer in the affiliate network route. A good affiliate network can truly jump start your affiliate marketing career. You want to make sure to have the best offers, the best payouts, and of course expert advice and mentorship. That’s precisely where industry leading affiliate networks such as EWA Private Network and Blam Ads step in! So, what are you waiting for? Go sign up today!

Tip 3: Read Everything You Can Get Your Hands On

To close out today, I want to underscore the amazing wealth of information out there. If you want to get ahead in the corporate world of SEM, it’s imperative to read all of cutting edge material about PPC, SEO, Facebook, social media, domaining, email marketing, display advertising, and more. These days all areas of online marketing are intersecting and you must become an expert in everything.

One thing that’s really important, in my opinion, is to purchase eBooks and online courses that will take your education to the next level. Sometimes, the best information costs a little money (not much, but some). The leverage on your investment, however, is so much that it’s a no-brainer. Two must-haves include Jonathan Volk’s Facebook Ads Guide and Chris Guthrie’s Niche Profit Course.

Image of Change Ahead © arcady_31

Video: Landing Your PPC Dream Job

By PPC Ian Leave a Comment Mar 8 3

Hello Everyone,
Today I’m super excited to present PPC Ian’s third video. My first two videos, Who Is PPC Ian? and PPC Automation: Build Vs. Buy were huge hits! The first video now has over 350 views and the second over 125. I’m especially excited about today’s video because it features one of my favorite topics of all time: Landing Your PPC Dream Job.

PPC Networking Meeting

One of the most popular articles on PPC Ian is Growing Your PPC Career With LinkedIn. This is one of the longer posts on my site and highlights in great detail my passive PPC job "application" techniques leveraging LinkedIn networking. Excitingly, last week at SMX West Santa Clara I met with a PPC Ian reader who implemented the tips in this post and subsequently received four PPC job offers. How cool is that!

Today’s video is based on my pay per click LinkedIn tips. I discuss several advanced strategies for landing your PPC dream job the passive way, leveraging both LinkedIn and your network in general to your advantage. Networking has been one of my personal strengths and has paid tremendous dividends over the years. I truly hope I can assist in your pay per click job hunt. Thanks so much for visiting PPC Ian and I hope you enjoy this video.

All the best,
PPC Ian (Ian Lopuch)



Video "Landing Your PPC Dream Job" © PPCIan.com (An IJL Productions LLC Website)
Image of Networking Meeting © iStockPhoto – francisblack

About PPC Ian

Ian Lopuch (PPC Ian)Hi, I'm Ian Lopuch, also known as PPC Ian. I'm an Idaho-based real estate developer and investor, with an incredible passion for dividend stocks (and investments that provide true passive income for the long-term). In fact, I have built a portfolio of 37 positions that will one day pay for all of my living expenses. I enjoy blogging here about my passion for cash flow investing, while also sharing some other business and digital marketing insights from time-to-time.

Read More About PPC Ian

My Valued Sponsors

Advertise Here     Advertise Here

Let’s Talk Stocks

Watch My YouTube Videos See My Photos On Instagram Tweet Me on Twitter Like Me on Facebook Network With Me on LinkedIn

PPC Ian Tag Cloud

3q digital acquisio ad copy adlift admedia adwords affiliate marketing bid management bing blog anniversary blog commenting charity digital marketing dividend dividends domaining ebay partner network facebook ads facebook advertising goals google google adwords ian lopuch kenshoo lending club marin software mentor box mentorbox ppc associates ppc automation ppc career ppc jobs public speaking search alliance sem agency sem automation sem career sem software seo smx smx west stanford gsb weekend musings yahoo youtube

Posts By Category

PPC Ian Dividends Yield On Cost

My Favorite Dividend Stocks For 2018 and Beyond

Check This Out These Are Dividend Checks

I Invest For Dividends and Financial Freedom

Ian Lopuch Carmel CA

Angel Investing: My Experience With SAFE Agreements

The Five Minute Journal

The Five Minute Journal: My Review and Experience

Mentor Box

My Mentorbox Review

PPC Ian at Stanford Graduate School of Business

PPC Ian Presents at Stanford GSB Again

Stanford GSB Presentation

Video: Stanford Graduate School of Business

Net

Buying Domains on Sedo

BlueHost Web Hosting

BlueHost, Add-On Domains, and .htaccess

PPC Ian
Follow on
Twitter
Connect on
Facebook
  • Home
  • About PPC Ian
  • Consulting
  • Terms and Conditions
  • Privacy Policy
  • Affiliate Disclosure
  • Disclaimer
  • Contact Me
Copyright © 2009 through 2025 PPCIan.com (An IJL Productions LLC Site). All Rights Reserved.